Privacy Policy

At Jelly Blox, we value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services.

By using our website, you consent to the data practices described in this policy. Please read this Privacy Policy carefully to understand how we handle your information.

1. Information We Collect

Information You Provide Directly

We collect information that you voluntarily provide to us when you:

• Contact Us: When you fill out our contact form or send us an email, we collect your name, email address, and any message content you provide
• Subscribe to Our Newsletter: If you choose to subscribe, we collect your email address and name
• Participate in Surveys or Promotions: We may collect additional information you choose to provide

Information Collected Automatically

When you visit our website, we automatically collect certain information about your device and browsing activities:

• Device Information: Device type, operating system, browser type and version, screen resolution
• Usage Information: Pages visited, time spent on pages, links clicked, referring website, date and time of visits
• Location Information: General geographic location based on IP address (city, state, country level)
• IP Address: Your Internet Protocol address for security and analytics purposes
• Cookies and Tracking Technologies: Data collected through cookies, web beaons, and similar technologies (see Cookies section below)

Information from Third Parties

We may receive information about you from third-party services:

• Amazon Associates Program: When you click on product links and make purchases, Amazon may share limited information about your interactions with our affiliate links
• Analytics Providers: Google Analytics and similar services provide us with aggregated data about website traffic and user behavior
• Social Media Platforms: If you interact with us through social media, we may receive information from those platforms according to their privacy policies

2. How We Use Your Information

We use the information we collect for the following purposes:

Website Operation and Improvement

• Operate, maintain, and improve our website functionality
• Understand how visitors use our website to enhance user experience
• Troubleshoot technical issues and optimize website performance
• Develop new features and content based on user interests

Communication

• Respond to your inquiries, questions, and feedback
• Send you newsletters and promotional communications (if you’ve subscribed)
• Notify you about updates to our products, services, or policies
• Provide customer support and address your concerns

Analytics and Research

• Analyze website traffic patterns and user behavior
• Conduct market research to understand our audience
• Monitor and analyze trends, usage, and activities
• Create aggregated, de-identified data for research purposes

Marketing and Advertising

• Display relevant product recommendations and content
• Measure the effectiveness of our marketing campaigns
• Deliver targeted advertising through third-party platforms
• Track affiliate program performance and conversions

Security and Legal Compliance

• Detect, prevent, and address technical issues, fraud, and security threats
• Enforce our Terms and Conditions and other policies
• Comply with legal obligations and respond to lawful requests
• Protect our rights, property, and safety, as well as those of our users

3. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect and store information about your interactions with our website. Cookies are small text files placed on your device that help us enhance your browsing experience.

Types of Cookies We Use

Essential Cookies: These cookies are necessary for our website to function properly. They enable core functionality such as security, network management, and accessibility. The website cannot function properly without these cookies.

Analytics Cookies: We use Google Analytics and similar services to understand how visitors interact with our website. These cookies collect information about:

• Number of visitors and page views
• How visitors navigate through our site
• Which pages are most popular
• Where visitors come from before arriving at our site
• Time spent on different pages

Advertising Cookies: As a participant in the Amazon Associates Program, we use cookies to:

• Track product link clicks and purchases
• Attribute sales to our affiliate account
• Measure the effectiveness of our product recommendations
• Display relevant product suggestions

Managing Cookies

You can control and manage cookies in several ways:

• Browser Settings: Most web browsers allow you to control cookies through their settings. You can set your browser to refuse all cookies or to alert you when a cookie is being sent
• Opt-Out Tools: You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on
• Do Not Track: While we respect browser Do Not Track signals, please note that disabling cookies may limit your ability to use certain features of our website

4. Information Sharing and Disclosure

We do not sell your personal information to third parties. However, we may share your information in the following circumstances:

Service Providers

We share information with trusted third-party service providers who assist us in operating our website and conducting our business:

• Web Hosting: Companies that host our website and store our data
• Email Services: Platforms that help us send newsletters and communications
• Analytics Providers: Google Analytics and similar services that help us understand website usage
• Customer Support: Tools and platforms we use to manage customer inquiries

These service providers are contractually obligated to protect your information and use it only for the purposes we specify.

Affiliate Partners

As a participant in the Amazon Associates Program, we share limited information with Amazon when you click on product links or make purchases:

• Click data and browsing behavior related to affiliate links
• Information necessary to track and attribute purchases
• Aggregated performance data about our affiliate activities

Amazon’s use of this information is governed by their own privacy policy.

Legal Requirements

We may disclose your information if required to do so by law or in response to:

• Valid legal processes (subpoenas, court orders, search warrants)
• Requests from government authorities or law enforcement
• Legal obligations to comply with applicable laws and regulations
• Situations involving potential threats to public safety or security

Business Transfers

If Jelly Blox is involved in a merger, acquisition, bankruptcy, reorganization, or sale of assets, your information may be transferred as part of that transaction. We will notify you via email or prominent notice on our website before your information becomes subject to a different privacy policy.

With Your Consent

We may share your information for any other purpose with your explicit consent or at your direction.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction.

Security Measures

• SSL/TLS Encryption: Our website uses Secure Socket Layer (SSL) technology to encrypt data transmitted between your browser and our servers
• Access Controls: We limit access to personal information to employees and service providers who need it to perform their duties
• Regular Security Audits: We conduct periodic reviews of our security practices and infrastructure
• Secure Data Storage: Personal information is stored on secure servers with appropriate safeguards
• Incident Response: We have procedures in place to respond to potential security breaches

Limitations

Despite our security measures, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee absolute security. You acknowledge that:

• You provide information at your own risk
• We are not responsible for circumvention of privacy settings or security measures
• You are responsible for maintaining the confidentiality of your account credentials

6. Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information. We are committed to honoring these rights in accordance with applicable laws.

Rights for All Users

• Access: Request information about the personal data we hold about you
• Correction: Request correction of inaccurate or incomplete personal information
• Deletion: Request deletion of your personal information, subject to certain exceptions
• Opt-Out: Unsubscribe from marketing emails at any time by clicking the unsubscribe link
• Restrict Processing: Request that we limit how we use your personal information

GDPR Rights (European Union Residents)

If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, you have additional rights under the General Data Protection Regulation (GDPR):

• Right to Access: Obtain confirmation of whether we process your personal data and receive a copy of it
• Right to Rectification: Correct inaccurate or incomplete personal data
• Right to Erasure: Request deletion of your personal data under certain circumstances
• Right to Restrict Processing: Request that we limit processing of your personal data
• Right to Data Portability: Receive your personal data in a structured, commonly used format and transmit it to another controller
• Right to Object: Object to processing of your personal data for direct marketing or based on legitimate interests
• Right to Withdraw Consent: Withdraw consent at any time where we rely on consent as the legal basis for processing
• Right to Lodge a Complaint: File a complaint with your local data protection authority

CCPA/CPRA Rights (California Residents)

If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):

• Right to Know: Request information about the categories and specific pieces of personal information we collect, use, and disclose
• Right to Know About Sales/Sharing: Know whether we sell or share your personal information and to whom
• Right to Opt-Out: Opt out of the sale or sharing of your personal information
• Right to Delete: Request deletion of personal information we collected from you
• Right to Correct: Request correction of inaccurate personal information
• Right to Limit Use of Sensitive Information: Limit our use and disclosure of your sensitive personal information
• Right to Non-Discrimination: Not receive discriminatory treatment for exercising your privacy rights

Virginia, Colorado, Connecticut, and Utah Residents

If you are a resident of Virginia (VCDPA), Colorado (CPA), Connecticut (CTDPA), or Utah (UCPA), you have similar rights including:

• Right to confirm whether we process your personal data and access such data
• Right to correct inaccuracies in your personal data
• Right to delete personal data you provided
• Right to obtain a copy of your personal data in a portable format
• Right to opt out of targeted advertising, sale of personal data, and certain profiling

How to Exercise Your Rights

To exercise any of these rights, please contact us using the information provided at the end of this policy. When submitting a request:

• Provide sufficient information to verify your identity
• Specify which right(s) you wish to exercise
• Include details about the specific information or action requested

We will respond to your request within the timeframe required by applicable law (typically 30-45 days). We may need to request additional information to verify your identity before processing certain requests.

7. Children’s Privacy

Our website is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. Jelly Blox products are designed for children, but our website and online services are intended for use by parents and adults.

COPPA Compliance

In accordance with the Children’s Online Privacy Protection Act (COPPA):

• We do not knowingly collect, use, or disclose personal information from children under 13
• Our website does not require children to provide personal information to access content
• We do not condition a child’s participation in online activities on providing more information than reasonably necessary

Parental Rights

If you are a parent or guardian and believe that your child under 13 has provided personal information to us, please contact us immediately. We will:

• Provide you access to the information we have collected from your child
• Give you the opportunity to refuse further collection or use of the information
• Delete the information from our systems upon your request

8. Third-Party Links and Services

Our website contains links to third-party websites, including Amazon and other external sites. This Privacy Policy applies only to our website and not to any third-party sites.

Amazon and Affiliate Links

When you click on product links to Amazon or make purchases through our affiliate links:

• You will be directed to Amazon’s website, which operates under Amazon’s privacy policy
• Amazon may use cookies and tracking technologies to track your visit and purchases
• We receive commission from qualifying purchases but do not have access to your Amazon account information or payment details
• Amazon’s collection and use of your information is governed by their privacy policy, not ours

Other Third-Party Links

We may include links to other websites for informational purposes. We are not responsible for:

• The privacy practices of linked websites
• The content, accuracy, or availability of external sites
• Any data collection by third-party sites

We encourage you to review the privacy policies of any third-party sites you visit.

Social Media

Our website may include social media features and widgets (such as Facebook Like buttons, Twitter share buttons). These features:

• May collect your IP address and browsing information
• May set cookies to enable proper functionality
• Are governed by the privacy policies of the respective social media platforms

9. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

Retention Criteria

We determine retention periods based on:

• Purpose of Collection: How long we need the information to provide services or fulfill our business purposes
• Legal Obligations: Requirements to retain certain records for compliance, tax, or accounting purposes
• Dispute Resolution: Necessity to preserve information for potential legal claims or disputes
• User Requests: Your preferences regarding data retention and deletion

Specific Retention Periods

• Contact Form Inquiries: Retained for 2 years after the last communication to provide support and maintain correspondence history
• Newsletter Subscriptions: Retained until you unsubscribe, plus 30 days for administrative purposes
• Analytics Data: Aggregated and anonymized data may be retained indefinitely for statistical analysis
• Server Logs: Typically retained for 12 months for security and troubleshooting purposes
• Cookie Data: Varies by cookie type; see our cookie settings for specific durations

Data Deletion

When information is no longer needed, we securely delete or anonymize it. You may request deletion of your personal information at any time, subject to legal retention requirements.

10. International Data Transfers

Jelly Blox operates from the United States. If you are located outside the United States, please be aware that information we collect may be transferred to, stored, and processed in the United States and other countries where our service providers operate.

Data Transfer Safeguards

When we transfer personal information internationally, we implement appropriate safeguards:

• Standard contractual clauses approved by regulatory authorities
• Adequate data protection measures consistent with applicable laws
• Security protocols to protect data during transmission and storage
• Compliance with international data protection frameworks

Your Consent

By using our website and providing your information, you consent to the transfer of your information to the United States and other countries that may have different data protection laws than your country of residence.

11. Email Communications

Types of Emails We Send

If you provide your email address, you may receive:

• Transactional Emails: Responses to your inquiries and customer support communications
• Newsletter: Updates about Jelly Blox products, building ideas, and creative inspiration (if subscribed)
• Promotional Emails: Information about new products, special offers, and events (if subscribed)
• Administrative Emails: Important notices about our services, policies, or your account

Unsubscribe Options

You can opt out of marketing emails at any time by:

• Clicking the “unsubscribe” link at the bottom of any marketing email
• Contacting us directly with your request
• Updating your email preferences through our website (if applicable)

Please note that even if you unsubscribe from marketing emails, we may still send you transactional or administrative emails related to your inquiries or our services.

Email Frequency

We respect your inbox and commit to:

• Sending newsletters no more than weekly
• Providing valuable content relevant to Jelly Blox products
• Honoring your communication preferences promptly

12. Do Not Track Signals

Some web browsers include a “Do Not Track” (DNT) feature that signals to websites that you do not want your online activities tracked. Currently, there is no industry standard for how websites should respond to DNT signals.

At this time, our website does not respond to DNT signals or similar mechanisms. We continue to monitor developments in DNT technology and may implement DNT recognition in the future.

However, you can control tracking through:

• Browser cookie settings (block or delete cookies)
• Opt-out tools provided by analytics services (e.g., Google Analytics Opt-out)
• Privacy-focused browser extensions
• Adjusting your device’s advertising preferences

13. Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time to reflect changes in our practices, technology, legal requirements, or for other operational reasons.

Notification of Changes

When we make changes to this Privacy Policy:

• We will update the “Last Updated” date at the top of this page
• For material changes, we will provide prominent notice on our website or send you an email notification (if we have your email address)
• We may also notify you through other appropriate channels

Your Continued Use

Your continued use of our website after any changes to this Privacy Policy constitutes your acceptance of the updated terms. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

Prior Versions

If you would like to review a previous version of this Privacy Policy, please contact us and we will provide you with an archived copy.

14. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

We are committed to responding to your privacy inquiries and requests in a timely manner. When contacting us about privacy matters, please include:

• Your full name and contact information
• A clear description of your request or concern
• Any relevant details that will help us address your inquiry
• Your preferred method of response

We will acknowledge receipt of your inquiry within 5 business days and provide a substantive response within the timeframe required by applicable law (typically 30-45 days).

Data Protection Officer

For privacy matters specifically related to GDPR compliance or EU resident inquiries, you may contact our data protection representative at privacy@jellybloxco.com.

Thank you for trusting Jelly Blox with your information. We are committed to protecting your privacy while delivering creative building experiences that inspire imagination.